“I was bullied. I survived domestic violence. I started MOC while I was pregnant. This word — this Polish word that means power — carried me through everything. And now it's yours too.”
Jacinta Matthews (née Dubojski) grew up on the NSW/Victoria border and was bullied relentlessly throughout school. By 24 she was engaged, by 25 married, and by 26 divorced — a survivor of domestic violence.
Rather than stay silent, Jacinta turned her pain into a national platform. She founded the Just Another Girl project, visiting schools across Australia to speak with young women about bullying, self-esteem, mental health, and domestic violence. The program has reached over 2,500 students. She was named in Who Magazine's Top 20 Most Inspiring Women, won the ACT Mental Health Award and the Recovery Through Community ACT Award, and was nominated for Australian of the Year 2026.
MOC Apparel was born from that same fire. Inspired by her Polish heritage, MOC means power, resilience, and the courage to overcome. Alongside MOC, Jacinta runs M2T Training — developing pathways and government grants to help women affected by domestic violence enter or re-enter the workforce. Every piece of Mocapparel carries that meaning.
From our story to your wardrobe
Browse our collection
Every garment is hand-finished with our MOC mark — designed in Australia with women-led purpose.
Customise & purchase
Order through our secure checkout partner, The Tshirt Mill — pick size, colour and personalisation.
Made in Australia
Printed and shipped from Australia within 7–10 business days, straight to your door.
What People Say
Thank you for what you did with my girls yesterday. They both came home with a wave of emotions. You touched my girl's hearts and minds, so what you do matters! You keep it up! ❤️
Thank you for coming and telling your story. It has taught me a lot about how bullying is never okay. You've inspired me to stay strong through moments like those.
From the Just Another Girl project — the movement behind the brand.
M2T Training
Alongside MOC Apparel, Jacinta founded M2T Training — a registered training organisation developing pathways for women affected by domestic violence to enter or re-enter the workforce.
MOC wears the mission. M2T builds the future.
